Project Overview
Client: Capital One
Objective: Present the sprawling Tech Atrium as a prime example of Capital One’s commitment to its people and a symbol of its growing prominence in the fin-tech industry.
Location: Rolling Meadows, IL
Completed: January 2017
Principal Photography: 2 Days
Highlight Reel
Tight timeline. The Capital One team had a hard deadline for delivery of the finished video, and needed a teaser within days of the first shoot. Needless to say, we got it done.
Drone flight approval. We knew this video wouldn’t be complete without an aerial view of the Atrium campus so we carefully obtained the necessary permissions and permits from corporate center and Rolling Meadows authorities.
No walls, no problem. We had to shoot every interview in a wide open space smack in the middle of the bustling Atrium, which required careful coordination to keep ambient noise to a minimum (and a few premium-grade shotgun mics).
Client Backstory
Capital One is a financial company, but it is also a tech company that can go toe-to-toe with some of the most ubiquitous players in the industry.
To stay atop the hyper-competitive search for elite tech talent, Capital One invested significantly in developing the Tech Atrium in Rolling Meadows, demonstrating to current and prospective employees that you don’t just have to work downtown to be part of a cutting edge space with A-list resources and a startup mentality.
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